Srinagar:  To give a major boost to the tourism sector of Jammu and Kashmir, the Travel Agents Association of India (TAAI) has decided to hold its 64th annual convention from 27 March to 30 this year in Srinagar.

Over 10 tourism players from foreign countries and 500 travel agents from across India are expected to participate in the annual convention which is seen as a major boost to tourism of Jammu and Kashmir.
“All decision-makers of the industry will be under one roof, who can chalk out a strategy and help us relaunch Kashmir as a complete international tourist destination,” the report quoted Zahoor Qari, chairman of TAAI’s Jammu and Kashmir.
Kumar said Jammu and Kashmir is one of the prime destinations in India where travelers can enjoy any tourism product.

He said the TAAI convention will help leading travel agents get familiar with the beauty and hospitality of State.
Secretary Tourism Sarmad Hafeez, who was also present, said the state government wants to show the state’s tourism beauty to the country by organising the annual convention.
Director Tourism Kashmir Mahmood A Shah said the TAAI convention is like a homecoming to travel agents.
It is after30 years that TAAI Convention is happening in Kashmir. It will be homecoming for you to visit Kashmir and see by yourself the beautiful landscape, culture, art and craft, sumptuous food and above all the hospitable people.

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